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Regulation
Alpari (US), LLC is dually registered with the CFTC as a FCM and RFED and is a member of the NFA. NFA Member ID: 0379678.
Alpari and Madison Square Garden Announce New Marketing Partnership
(New York, January 11, 2011) - Alpari (US), one of the world’s fastest growing providers of online foreign exchange trading services, and Madison Square Garden today announced a new multi-platform marketing partnership. The multi-year partnership will make Alpari an Official Partner of the New York Knicks, New York Rangers and Madison Square Garden. This agreement marks the first time that Alpari has partnered with a US sports team.
“We are excited to partner with Madison Square Garden and its admired sports teams,” said Daniel Skowronski, CEO of Alpari US. “This is our first sponsorship with a US sports team and I believe it truly demonstrates Alpari’s growing influence in the United States and the increased awareness of the Alpari brand. We are eager to introduce Alpari to different communities across the world and proud to do it at Madison Square Garden. “
Jermaine Harmon, Head of Institutional Sales at Alpari and a key leader in the negotiations of the MSG sponsorship adds, “Alpari is elated to be in partnership with both the Knicks and the Rangers. Both teams represent the best of what New York City has to offer: excellence, tradition and excitement. Alpari’s expansion is reflective of these qualities, which is why we feel this is the perfect partnership for us now.” The partnership with Madison Square Garden will also enable Alpari to introduce QuantumFX, the upcoming institutional business built out by Mr. Harmon, to The Garden’s audience.
Alpari will have premium brand exposure at both Knicks and Rangers regular season and playoff home games at Madison Square Garden. This will include courtside and in-arena LED signage for Alpari during Knicks games. At Rangers games Alpari will have branded dashboards, a feature on Gardenvision, the center-hung scoreboard, and integration on the in-arena LED signage. Alpari will also be featured in concourse dioramas throughout the Arena.
Greg Elliott, senior vice president of marketing partnerships, MSG Sports also comments, “Madison Square Garden is delighted to partner and collaborate with Alpari on their first foray into US sports marketing. This partnership will provide Alpari with tremendous brand exposure at The World’s Most Famous Arena, and exceptional experiential opportunities for Alpari and their customers.”
Alpari will look to continue to strengthen their image and share prestigious opportunities at Madison Square Garden with their professional partners, while also leveraging the partnership to offer great incentives and marketing promotions to their retail customers.
(Left: Greg Elliot, Middle: John Starks, Right: Jermaine Harmon)
About Alpari (US):
Founded in 1998, the Alpari Group is one of the world’s fastest growing providers of online foreign exchange (“FOREX”, “FX”) trading services, with offices in ten countries, including London, New York, Shanghai, Dubai, Moscow, Mumbai and Frankfurt, serving more than 150 countries. With over 400 employees worldwide, more than 330,000 customer accounts and monthly Forex trading volumes in excess of $147 billion*, the Alpari Group is one of the market leaders in Forex. Alpari (US) was established in 2006. The company is based on Wall Street, in the financial district of New York City. It is dually registered with the Commodity Futures Trading Commission (CFTC) as a Futures Commission Merchant (FCM) and a Retail Foreign Exchange Dealer (RFED) is a member of the National Futures Association (NFA), Member ID: 0379678, as of 2007. Trading foreign exchange, commodity futures, options, precious metals and other over-the-counter products carries a high level of risk and may not be suitable for all investors. For more information about the Forex industry and the regulatory protections offered to those who trade within it, please visit the Commodity Futures Trading Commission (CFTC) and the National Futures Association (NFA) websites at http://www.cftc.gov and http://www.nfa.futures.org
*May 2010 data
About Madison Square Garden
Madison Square Garden is a fully-integrated sports, entertainment and media business. The company is comprised of three business segments: MSG Sports, MSG Entertainment and MSG Media, which are strategically aligned to work together to drive MSG’s overall business, which is built on a foundation of iconic venues and compelling content that MSG creates, produces, presents and/or distributes through its programming networks and other media assets. MSG Sports consists of owning and operating sports franchises, including the New York Knicks (NBA), the New York Rangers (NHL), the New York Liberty (WNBA), and the Connecticut Whale (AHL). MSG Sports also features other sports properties, including the presentation of a wide variety of live sporting events including professional boxing, college basketball, track and field and tennis. MSG Entertainment is one of the country’s leaders in live entertainment. MSG Entertainment creates, produces and/or presents a variety of live productions, including the Radio City Christmas Spectacular featuring the Radio City Rockettes, throughout the country. MSG Entertainment also presents or hosts other live entertainment events such as concerts, family shows and special events in MSG’s diverse collection of venues. These venues include Madison Square Garden, Radio City Music Hall, the Theater at Madison Square Garden, the Beacon Theatre, the Chicago Theatre and the Wang Theatre. MSG Media is a leader in production and content development for multiple distribution platforms, including content originating from MSG’s venues. MSG Media consists of the MSG Networks (MSG, MSG Plus, MSG HD and MSG Plus HD) regional sports networks and the Fuse Networks (Fuse and Fuse HD), a national television network dedicated to music. MSG Media is also responsible for managing interactive initiatives across all business segments. More information is available at www.msg.com.
